The Drench experience
Drench is a successful ecommerce website specialising in bathrooms. They offer products for all budgets, for both the general public and trade, and include a 3D design service. This service allows you to work with Drench to design your dream bathroom.
Gibe and Beyond Retail have worked together for years on Tap Warehouse. When they launched two new brands, Drench and Only Radiators, these were initially built on Magento. After a few years of comparison Beyond Retail felt GibeCommerce was the best platform for all their sites.
Drench is built with Umbraco powering it’s content pages. It shares the same functionality as it’s sister websites, Only Radiators and Tap Warehouse. This makes it easier to update and maintain all three sites.
Drench is integrated with Beyond Retail’s order management system, Brightpearl. It is a busy site taking hundreds of orders a day.
The launch of Drench was not the end of the project. Now that all three sites are on the same platform the future of development turns towards continuous improvement. Regular updates will be happening to make the user experience better. All of which will be A/B tested of course. Whilst also making SEO, security, accessibility, speed and performance as current as they possibly can be.